Heyo,
​
If the last 90 days of marketing felt scattered and inconsistent, I've got something for you that will help the next 90 feel a lot more grounded and doable. It's Aligned & Adaptable, a quarterly marketing planner I built in Notion. And it's free at the moment.
​
Most of us fall short in following our marketing plans because we don't account for these 4 factors:
​
​1) Days when we’re at low-capacity​
If you’re a human with a period, a family, chronic health challenges, trauma brain, an inconsistent schedule…etc etc. your capacity goes up and down from one day to the next.
​
And we often create plans from a place of "I CAN DO ANYTHING AND EVERYTHING!!!" So we overestimate our bandwidth. And then boom, within the first week, we have a low energy day aaaand the plan goes on pause.
​
​
​2) Our actual business goals​
We need to know what we’re working towards so that our marketing moves support our goals. Otherwise, we’ll fall into the trap of doing a whole lot for no good reason and feeling pretty damn sour about it.
​
​
​3) The marketing math​
We don’t need to do any complicated calculations. But working back from revenue goal to leads needed can make a significant difference in how/where/how often you do the marketing. It gives you the clarity you need to create the plan and it paints a more realistic picture of the amount of work needed to achieve your goals (so you’re more likely to stick to the plan).
​
​
​4) Our boundaries​
If we don’t get clear on what we’re NOT willing to do to get to where we want to go, we end up burnt out and blaming our ambition when we actually just needed to define our boundaries.
​
My Aligned & Adaptable Quarterly Marketing Planner accounts for all of the above. It even does the marketing math for you. ✨
​
​BTW the planner was previously only for workshop attendees who paid $147-$197. I do plan on putting a price tag on it at some point but it's $0 right now soooo... ​
​
​Sign up here to get your copy.
​
​
Much love,
Natalia
​
​