I made 180 sales using a Google Doc


I bet you’ll get a new client this week if you do this before you write sales content:

Reconnect with why your offering is genuinely incredible.

How?
Revisit old testimonials.
Recall the transformations you've assisted with.
Reflect on all the aspects of your offering that can't be found anywhere else.
Remember how your offering supports your mission.

In other words, find the conviction.
Conviction leads to conversions.

And it needs to be there BEFORE you write the sales content.

Conviction is why I was able to make 180 sales when I launched a brand new offer using a plain ol’ Google Doc.

It's why I was able to sell out a four-figure offering with no sales page of anyyy kind...just content and convos in the DMs.

I don't write my sales content without tapping into an “OMG this is SO fkn good!!” state of mind about my product/service.

Cuz people buy from people who do great work AND believe in their offering.
Once you access that level of conviction, you don’t shy away from selling your thing.
In fact, won’t be able to shut up about it.

I see you out there with your incredible offering...being all quiet and humble.
Howz that working out for you..?

Tap into your conviction. Write your sales content from that place. And watch what happens.

Natalia

P.S. I can’t give you the conviction but I CAN give you the messaging strategy and support that will show you exactly what your prospects need to hear in order to buy.

Enter, Iconic Offer Messaging: Done-for-you, 1:1 messaging strategy & support where we turn your offer into inevitable sales.

I have 4 spots open.

Apply here.


Harm Less, Sell Better.

The newsletter where personal brands learn to market themselves with integrity. I share humanity-first marketing perspectives, tips, and tools, sustainable marketing practices, and the highs and lows of my own marketing experiments.

Read more from Harm Less, Sell Better.

“What does getting good at sales actually look like?” 🤔Tarzan Kay recently hosted a Q&A panel as part of the Girl Boss Apology Tour.And that was one of the (brilliant) questions that was submitted by an attendee. The question reminded me of two truths:1) I've always been good at sales—including when I followed traditional sales advice.2) I despise traditional sales advice.Back when I sold garbage removal at a premium price, I was one of the top performing sales peeps on my team.Their sales...

When I was a kid, all I ever wanted was to walk into a souvenir shop knowing that I would find my name on a keychain. But every freaking time it was: Matthew … Megan … Melissa … Michael … Michelle … Nancy…Holds breath … Natalie Damnit! So close.Keeps spinning the squeaky metal rack cuz mayyybe they put it in the wrong order.Nathan… Nicholas… Nicole… Noah…Paul...Does a once-over from A to Z in case someone decided to rearrange the alphabet that day.Nope. Same alphabet. No Natalia.Leaves the...

Last week, a LinkedIn connection, Breauna Dorelus, asked the solopreneurs in her network what they do to make running a one-person show easier.GREAT question.I'm a one-person show who is far from having it all figured out. But I left a comment sharing a few things that have made a big difference for me. My response seemed to land well so I thought I'd share it with you, too (these will be helpful even if you aren't solo):"Having a coach or even a peer as a sounding board has helped a tonnn. I...